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Guidelines for Online Communications With Your
Patients
The intersection of health care delivery and
the Internet poses significant benefits to patient care, but also
brings with it inherent legal risks for physicians who choose to
incorporate online communications into their medical practice. A
working group of physician organizations, that is led by Medem,
Inc. (which offers physician practice
website services to MMS members
and others) and which includes the MMS, state medicine boards and
insurers, has crafted some very basic guidelines to assist physicians
in evaluating and addressing potential legal concerns.
These e-Risk Guidelines address security, confidentiality,
informed consent and licensing. The e-Risk Guidelines, for example,
note that informed consent should be obtained from the patient prior
to the initiation of online communications regarding the appropriate
use and limitations of this form of communication. The guidelines
further point out that online interactions with patients are subject
to the requirements of state licensure.
This working group of health care organizations
has also created guidelines specific to fee-based online consultation
arrangements, addressing appropriate charges and fee disclosures,
the physician-patient relationships and medical record keeping.
e-Risk Guidelines and Fee-Based Online Consultation Guidelines
These guidelines are not intended to cover
all of the potential legal liabilities and risks associated with
the use of online communications in your practice. Physicians should
consult their own legal counsel to appropriately evaluate issues
specific to their individual practices.
- Saliha Khaja, Esq.
The "Law and Ethics" column is provided
for educational purposes and should not be construed as legal advice.
Readers with specific legal questions should consult with a private
attorney.
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