Practicing Outside the Box: Entrepreneurship, Advocacy & Inspiration
January 30, 2016
8:30 a.m. – 1:30 p.m.
Agenda
8:30 a.m.
Registration & Continental Breakfast
8:50 a.m.
Welcome & Introductions
9:00 a.m. – 9:50 a.m.
Opportunities & Risks of Telemedicine in Massachusetts
Many physicians are looking to use telemedicine to increase access, improve care and reduce the costs of providing services to their patients. Market forces, barriers to implementation, pending legislation and the Massachusetts Board of Registration in Medicine continue to shape the various components of telemedicine. From clinical quality and standards of care to changes in state and federal regulations, this session will explore the opportunities and risks associated to telemedicine in Massachusetts.
Brendan Abel, Esq.
Legislative and Regulatory Affairs, Massachusetts Medical Society
9:50 a.m. – 10:00 a.m.
Break
10:00 a.m. – 11:00 a.m.
Knowing Your Audience: Effective Op-Ed Writing and Communication
As our healthcare environment continues to change, the need for clear, focused, and targeted physician-lead communication increases. Successfully writing and getting an op-ed published requires proper planning and strategy. This session will focus on effectively relaying and controlling your message as well as understanding the criteria editors use when choosing to publish op-eds or letters to the editor.
Zoe Tseng, MD
General Internist, Brigham and Women's Primary Care
11:00 a.m. – 11:10 a.m.
Break
11:10 a.m. – 12:30 p.m.
Starting a New Medical Venture: Pursuing Your Passion (Project)
Many physicians are choosing to start separate medically-related businesses or side-practices outside of their day-to-day medical practices, but starting a new medical venture or new practice can be as stressful as it is exhilarating. Without proper preparations, opening a new business or pursuing a passion project could be a high risk venture. This panel presentation will offer the basics of starting a new venture, help participants anticipate pitfalls and offer inspiration to physician entrepreneurs.
Kerry Ann Hayon
Director, Physician Practice Resource Center, Massachusetts Medical Society
Thomas Bryant
Director of Business Development, Physicians Insurance Agency of Massachusetts (PIAM)
Helen Farrell, MD
Principal, helenfarrellmd.com
Jennifer Joe, MD
CEO and Co-Founder, medstro
Julien L. Pham, MD, MPH
Chief Medical Officer and Founder, RubiconMD
12:30 p.m. – 1:30 p.m.
Networking Lunch
Registration Fees:
Member - $20
Non-Member - $70
Member Spouse or Partner - Free
(Please note: member spouses and partners cannot register online. Members are asked to register themselves online and then forward their email payment confirmation to Colleen Hennessey at chennessey@mms.org indicating the name of their spouse or partner to be registered.)
New Member Offer
Join MMS now at the special introductory offer of $75*, attend this program for free and receive membership through 2016!
*$75 covers state and local district medical society dues. This offer is valid through January 30, 2016, and is for first-time members only.
Questions or problems registering online? Please contact Colleen Hennessey at
chennessey@mms.org or (781) 434-7315
